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There are two primary sets of federal laws that come into play when a company wants to offer and sell its securities to the public. They are:[/vc_column_text][vc_empty_space height=”24px”]
the Securities Act of 1933 (Securities Act), and
the Securities Exchange Act of 1934 (Exchange Act).
Securities Act
The Securities Act generally requires companies to give investors “full disclosure” of all “material facts,” the facts investors would find important in making an investment decision. This Act also requires companies to file a registration statement with the SEC that includes information for investors. The SEC does not evaluate the merits of offerings, or determine if the securities offered are “good” investments. The SEC staff reviews registration statements and declares them “effective” if companies satisfy our disclosure rules.
Exchange Act
The Exchange Act requires publicly held companies to disclose information continually about their business operations, financial conditions, and managements. These companies, and in many cases their officers, directors and significant shareholders, must file periodic reports or other disclosure documents with the SEC. In some cases, the company must deliver the information directly to investors.
Exemptions
Your company may be exempt from these registration and reporting requirements.[/vc_column_text][vc_empty_space height=”30px”][/vc_column][/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column]
There are benefits and new obligations that come from raising capital through a public offering registered with the SEC. While the benefits are attractive, be sure you are ready to assume these new obligations:[/vc_column_text][vc_column_text]When your company needs additional capital, “going public” may be the right choice, but you should weigh your options carefully.
There are benefits and new obligations that come from raising capital through a public offering registered with the SEC. While the benefits are attractive, be sure you are ready to assume these new obligations:
Benefits
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Your access to capital will increase, since you can contact more potential investors.
Your company may become more widely known.
You may obtain financing more easily in the future if investor interest in your company grows enough to sustain a secondary trading market in your securities.
Controlling shareholders, such as the company's officers or directors, may have a ready market for their shares, which means that they can more easily sell their interests at retirement, for diversification, or for some other reason.
Your company may be able to attract and retain more highly qualified personnel if it can offer stock options, bonuses, or other incentives with a known market value.
The image of your company may be improved.
New Obligations
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You may lose some flexibility in managing your company's affairs, particularly when shareholders must approve your actions.
You must continue to keep shareholders informed about the company's business operations, financial condition, and management, incurring additional costs and new legal obligations.
Registration statements have two principal parts:
* Part I is the prospectus, the legal offering or “selling” document. Your company – the “issuer” of the securities – must describe in the prospectus the important facts about its business operations, financial condition, and management. Everyone who buys the new issue, as well as anyone who is made an offer to purchase the securities, must have access to the prospectus.
* Part II contains additional information that the company does not have to deliver to investors. Anyone can see this information by requesting it from one of the SEC’s public reference rooms or by looking it up on the SEC Web site.
The Basic Registration Form –
[/vc_column_text][vc_column_text][/vc_column_text][vc_empty_space height=”24px”][vc_accordion active_tab=”false” collapsible=”yes” style=”accordion”][vc_accordion_tab title=”Form S-1″ title_color=”#000000″][vc_empty_space height=”24px”][vc_column_text]All companies can use Form S-1 to register their securities offerings. You should not prepare a registration statement as a fill-in-the-blank form, like a tax return. It should be similar to a brochure, providing readable information. If you file this form, your company must describe each of the following in the prospectus:[/vc_column_text][vc_empty_space height=”24px”]
its business;
its properties;
its competition;
the identity of its officers and directors and their compensation;
material transactions between the company and its officers and directors;
material legal proceedings involving the company or its officers and directors;
the plan for distributing the securities; and the intended use of the proceeds of the offering.
lack of business operating history;
adverse economic conditions in a particular industry;
lack of a market for the securities offered; and
dependence upon key personnel.
whose outstanding publicly-held stock is worth no more than $25 million.
that had less than $25 million in revenues in its last fiscal year, and
To Raise $10 Million or Less
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Small business issuers offering up to $10 million worth of securities in any 12-month period may use Form SB1. This form allows you to provide information in a question and answer format, similar to that used in Regulation A offerings, a type of exempt offering discussed on page 19. Unlike Regulation A filings, Form SB-1 requires audited financial statements.
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To Raise Capital in Any Amount
[/vc_column_text][vc_empty_space height=”24px”][vc_column_text]If your company is a “small business issuer,” it may register an unlimited dollar amount of securities using Form SB-2, and may use this form again and again so long as it satisfies the “small business issuer” definition.
One advantage of Form SB-2 is that all its disclosure requirements are in Regulation S-B, a set of rules written in simple, non-legalistic terminology. Form SB-2 also permits the company to:[/vc_column_text][vc_empty_space height=”24px”]
Include less extensive narrative disclosure than Form S-1 requires, particularly in the description of your business, and executive compensation.
Provide audited financial statements, prepared according to generally accepted accounting principles, for two fiscal years. In contrast, Form S-1 requires the issuer to provide audited financial statements, prepared according to more detailed SEC regulations, for three fiscal years; and
Staff Review of Registration Statements
SEC staff examines registration statements for compliance with disclosure requirements. If a filing appears incomplete or inaccurate, the staff usually informs the company by letter. The company may file correcting or clarifying amendments. Once the company has satisfied the disclosure requirements, the staff declares the registration statement effective. The company may then begin to sell its securities. The SEC can refuse or suspend the effectiveness of any registration statement if it concludes that the document is misleading, inaccurate, or incomplete.[/vc_column_text][vc_empty_space height=”30px”][/vc_column][/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column]
Reporting obligations because of Securities Act registration
Once the staff declares your company’s Securities Act registration statement effective, the Exchange Act requires you to file reports with the SEC. The obligation to file reports continues at least through the end of the fiscal year in which your registration statement becomes effective. After that, you are required to continue reporting unless you satisfy the following “thresholds,” in which case your filing obligations are suspended:[/vc_column_text][vc_empty_space height=”24px”]
your company has fewer than 300 shareholders of the class of securities offered; or
your company has fewer than 500 shareholders of the class of securities offered and less than $10 million in total assets for each of its last three fiscal years.
its operations;
its officers, directors, and certain shareholders, including salary, various fringe benefits, and transactions between the company and management;
the financial condition of the business, including financial statements audited by an independent certified public accountant; and
its competitive position and material terms of contracts or lease agreements.
it has more than $10 million total assets and a class of equity securities, like common stock, with 500 or more shareholders; or
it lists its securities on an exchange or on Nasdaq.
be incorporated in the state where it is offering the securities;
carry out a significant amount of its business in that state; and
make offers and sales only to residents of that state.
It will be difficult for your company to rely on the intrastate exemption unless you know the purchasers and the sale is directly negotiated with them. If your company holds some of its assets outside the state, or derives a substantial portion of its revenues outside the state where it proposes to offer its securities, it will probably have a difficult time qualifying for the exemption.
You may follow Rule 147, a “safe harbor” rule, to ensure that you meet the requirements for this exemption. It is possible, however, that transactions not meeting all requirements of Rule 147 may still qualify for the exemption.[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”Private Offering Exemption” title_color=”#000000″][vc_empty_space height=”24px”][vc_column_text]Section 4(2) of the Securities Act exempts from registration “transactions by an issuer not involvingany public offering.” To qualify for this exemption, the purchasers of the securities must:[/vc_column_text][vc_empty_space height=”24px”]
have enough knowledge and experience in finance and business matters to evaluate the risks and merits of the investment (the ``sophisticated investor``), or be able to bear the investment's economic risk;
have access to the type of information normally provided in a prospectus; and
agree not to resell or distribute the securities to the public.
The precise limits of this private offering exemption are uncertain. As the number of purchasers increases and their relationship to the company and its management becomes more remote, it is more difficult to show that the transaction qualifies for the exemption. You should know that if you offer securities to even one person who does not meet the necessary conditions, the entire offering may be in violation of the Securities Act.
Rule 506, another “safe harbor” rule, provides objective standards that you can rely on to meet the requirements of this exemption. Rule 506 is a part of Regulation D.[/vc_column_text][vc_column_text][/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”Regulation A ” title_color=”#000000″][vc_empty_space height=”24px”][vc_column_text]Section 3(b) of the Securities Act authorizes the SEC to exempt from registration small securities offerings. By this authority, we created Regulation A, an exemption for public offerings not exceeding $5 million in any 12-month period. If you choose to rely on this exemption, your company must file an offering statement, consisting of a notification, offering circular, and exhibits, with the SEC for review.
Regulation A offerings share many characteristics with registered offerings. For example, you must provide purchasers with an offering circular that is similar in content to a prospectus. Like registered offerings, the securities can be offered publicly and are not “restricted,” meaning they are freely tradeable in the secondary market after the offering. The principal advantages of Regulation A offerings, as opposed to full registration, are:[/vc_column_text][vc_empty_space height=”24px”]
The financial statements are simpler and don't need to be audited;
There are no Exchange Act reporting obligations after the offering unless the company has more than $10 million in total assets and more than 500 shareholders;
Companies may choose among three formats to prepare the offering circular, one of which is a simplified question-and-answer document; and
You may ``test the waters`` to determine if there is adequate interest in your securities before going through the expense of filing with the SEC.
If you “test the waters,” you can use general solicitation and advertising prior to filing an offering statement with the SEC, giving you the advantage of determining whether there is enough market interest in your securities before you incur the full range of legal, accounting, and other costs associated with filing an offering statement. You may not, however, solicit or accept money until the SEC staff completes its review of the filed offering statement and you deliver prescribed offering materials to investors.[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”Regulation D” title_color=”#000000″][vc_empty_space height=”24px”][vc_column_text]Regulation D establishes three exemptions from Securities Act registration. Let’s address each one separately.
Rule 504
Rule 504 provides an exemption for the offer and sale of up to $1,000,000 of securities in a 12-month period. Your company may use this exemption so long as it is not a blank check company and is not subject to Exchange Act reporting requirements. Like the other Regulation D exemptions, in general you may not use public solicitation or advertising to market the securities and purchasers receive “restricted” securities, meaning that they may not sell the securities without registration or an applicable exemption. However, you can use this exemption for a public offering of your securities and investors will receive freely tradable securities under the following circumstances:[/vc_column_text][vc_empty_space height=”24px”]
You register the offering exclusively in one or more states that require a publicly filed registration statement and delivery of a substantive disclosure document to investors;
You register and sell in a state that requires registration and disclosure delivery and also sell in a state without those requirements, so long as you deliver the disclosure documents mandated by the state in which you registered to all purchasers; or,
You sell exclusively according to state law exemptions that permit general solicitation and advertising, so long as you sell only to ``accredited investors,`` a term we describe in more detail below in connection with Rule 505 and Rule 506 offerings.
Rule 505
Rule 505 provides an exemption for offers and sales of securities totaling up to $5 million in any 12-month period. Under this exemption, you may sell to an unlimited number of “accredited investors” and up to 35 other persons who do not need to satisfy the sophistication or wealth standards associated with other exemptions. Purchasers must buy for investment only, and not for resale. The issued securities are “restricted.” Consequently, you must inform investors that they may not sell for at least a year without registering the transaction. You may not use general solicitation or advertising to sell the securities.
An “accredited investor” is:
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a bank, insurance company, registered investment company, business development company, or small business investment company;
an employee benefit plan, within the meaning of the Employee Retirement Income Security Act, if a bank, insurance company, or registered investment adviser makes the investment decisions, or if the plan has total assets in excess of $5 million;
a charitable organization, corporation or partnership with assets exceeding $5 million;
a director, executive officer, or general partner of the company selling the securities;
a business in which all the equity owners are accredited investors;
a natural person with a net worth of at least $1 million;
a natural person with income exceeding $200,000 in each of the two most recent years or joint income with a spouse exceeding $300,000 for those years and a reasonable expectation of the same income level in the current year; or
a trust with assets of at least $5 million, not formed to acquire the securities offered, and whose purchases are directed by a sophisticated person.
Here are some specifics about the financial statement requirements applicable to this type of offering:[/vc_column_text][vc_empty_space height=”24px”]
Financial statements need to be certified by an independent public accountant;
If a company other than a limited partnership cannot obtain audited financial statements without unreasonable effort or expense, only the company's balance sheet, to be dated within 120 days of the start of the offering, must be audited; and
Limited partnerships unable to obtain required financial statements without unreasonable effort or expense may furnish audited financial statements prepared under the federal income tax laws.
Rule 506
As we discussed earlier, Rule 506 is a “safe harbor” for the private offering exemption. If your company satisfies the following standards, you can be assured that you are within the Section 4(2) exemption:[/vc_column_text][vc_empty_space height=”24px”]
You can raise an unlimited amount of capital;
You cannot use general solicitation or advertising to market the securities;
You can sell securities to an unlimited number of accredited investors (the same group we identified in the Rule 505 discussion) and up to 35 other purchasers. Unlike Rule 505, all non-accredited investors, either alone or with a purchaser representative, must be sophisticated - that is, they must have sufficient knowledge and experience in financial and business matters to make them capable of evaluating the merits and risks of the prospective investment;
It is up to you to decide what information you give to accredited investors, so long as it does not violate the antifraud prohibitions. But you must give non-accredited investors disclosure documents that generally are the same as those used in registered offerings. If you provide information to accredited investors, you must make this information available to the non-accredited investors as well;
You must be available to answer questions by prospective purchasers;
Financial statement requirements are the same as for Rule 505; and
Purchasers receive ``restricted`` securities. Consequently, purchasers may not freely trade the securities in the secondary market after the offering.
The definition of accredited investors is the same as that used in Regulation D. Like the exemptions in Rule 505 and 506, this exemption does not permit any form of advertising or public solicitation. There are no document delivery requirements. Of course, all transactions are subject to the antifraud provisions of the securities laws.[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”California Limited Offering Exemption – Rule 1001″ title_color=”#000000″][vc_column_text]SEC Rule 1001 provides an exemption from the registration requirements of the Securities Act for offers and sales of securities, in amounts of up to $5 million, that satisfy the conditions of §25102(n) of the California Corporations Code. This California law exempts from California state law registration offerings made by California companies to “qualified purchasers” whose characteristics are similar to, but not the same as, accredited investors under Regulation D. This exemption allows some methods of general solicitation prior to sales.[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”Exemption for Sales of Securities through Employee Benefit Plans – Rule 701 ” title_color=”#000000″][vc_column_text]The SEC’s Rule 701 exempts sales of securities if made to compensate employees. This exemption is available only to companies that are not subject to Exchange Act reporting requirements. You can sell at least $1,000,000 of securities under this exemption, no matter how small your company is. You can sell even more if you satisfy certain formulas based on your company’s assets or on the number of its outstanding securities. If you sell more than $5 million in securities in a 12-month period, you need to provide limited disclosure documents to your employees. Employees receive “restricted securities” in these transactions and may not freely offer or sell them to the public.[/vc_column_text][/vc_accordion_tab][/vc_accordion][vc_empty_space height=”30px”][/vc_column][/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column]
Historically, most state legislatures have followed one of two approaches in regulating public offerings of securities, or a combination of the two approaches. Some states review small businesses’ securities offerings to ensure that companies disclose to investors all information needed to make an informed investment decision. Other states also analyze public offerings using substantive standards to assure that the terms and structure of the offerings are fair to investors, in addition to the focus on disclosure.
To facilitate small business capital formation, the North American Securities Administrators Association, or NASAA, in conjunction with the American Bar Association, developed the Small Company Offering Registration, also known as SCOR. SCOR is a simplified “question and answer” registration form that companies also can use as the disclosure document for investors. SCOR was primarily designed for state registration of small business securities offerings conducted under the SEC’s Rule 504, for sale of securities up to $1,000,000, discussed on page 20. Currently, over 45 states recognize SCOR.
In addition, a small company can use the SCOR Form, called Form U-7, to satisfy many of the filing requirements of the SEC’s Regulation A exemption, for sales of securities of up to $5,000,000, since the company may file it with the SEC as part of the Regulation A offering statement.[/vc_column_text][vc_empty_space height=”30px”][/vc_column][/vc_row]
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Reg A+ can be used for an IPO to the OTC markets, NYSE or NASDAQ. The Regulation A plus enables issuers to raise up to $50 million in a mini-IPO type structure. Both accredited and non-accredited investors may participate in a Reg A+ offer. OTC Markets, perhaps the biggest proponent to expand Reg A+ to companies that are publicly traded, have applauded the expansion of the law.” OTC Markets may see listed companies that trade on its marketplace now take advantage of the law.
While you are allowed to use a Reg A+ offering to take your company public and list it on the OTC, NASDAQ or the NYSE, that is not a requirement. One significant advantage of Reg A+ is that the SEC rules provide for the investors in the Reg A+ to be liquid immediately, with no lockup requirement.
Another advantage of using Regulation A+ to take your company public to the NASDAQ or NYSE is that you can set a zero minimum for the Reg A+ itself and then if you do not meet the minimum listing capital raise or investor count for the NASDAQ or NYSE you can still complete the raise and bring in the capital. Then the option to up-list exists for a later date. Another cost-effective route is to list your company on the OTCQB, or the OTCQX; see below for more on this. Some companies are taking this route with a plan to up-list when they are more established. An advantage of this approach is that when you list on an OTC from a Reg A+ your company is not required to make ongoing reports at the S-1 (expensive) level – an annual US GAAP level audit is the biggest expense.
And a company that listed on the OTCQB or OTCQX can make a Feg A+ offering each year via Reg A+ and stay with the lower cost reporting obligation. Securities and Exchange Commission (SEC) rules allow for the sale and purchase of your company’s shares after the Regulation A+ offering has completed in any case; see below. As the offering company, you do not have to list your stock on any market. And you are allowed to restrict liquidity on the Reg A+ shares post offering. Doing this will usually reduce the appeal of your offering to investors. Reg A+ shares are stock (or other security) that can be bought and sold in the after-market by the general public through stock brokers.
Since November 2015, any company that completes a Tier 2 (but not a Tier 1) Regulation A+ offering will be qualified for a public listing on the OTC Markets QB and can easily qualify for the QX marketplace. The listing fee is currently $2,500 for OTCQB, with a $10,000 annual renewal fee payable to OTC Markets. The OTCQB and OTCQX markets are operated by OTC Markets Group, not by NASDAQ. The Broker-Dealer must sponsor your company by filing a Form 211 with FINRA, a step that takes 4 to 8 weeks, which will normally be a simple request that will likely be accepted.
These liquidity options make a Reg A+ offering a very attractive alternative to a Reverse Merger – buying a public shell on the OTC Pink Sheet market, and an IPO. A company that has completed a Tier 2 Regulation A+ offering has the option to take itself public by taking the listing steps outlined above. It is not a requirement. Clearly, investors will prefer the improved liquidity when you put your company on the OTCQB or OTCQX and still more on the NASDAQ and the NYSE. We sometimes call Reg A+ offerings Little IPO’s. After a company has completed a Regulation A+ offering, the reporting requirements are far simpler and quicker than an S-1 Registration Statement Ask us today. We have TOP securities lawyers here to help.
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